Research reveals 81% of pet owners think pet insurance is worthwhile

Our survey method

The MarketWatch Guides team surveyed 1,000 U.S. pet owners with pet insurance. The poll was conducted via Pollfish on August 14, 2023.

The survey was designed to gain a deeper understanding of how much pet owners pay for veterinary care for their animals, what they look for in a pet insurance provider, and satisfaction their common.

Of the pet owners surveyed, 35% purchased insurance for one pet, 39% purchased insurance for two pets, and 26% purchased insurance for three or more pets. Among respondents, 55% of insured pets were dogs, 21% were cats and 24% were birds, hamsters, horses or some other pet.

Note: Figures are expressed as percentages rounded to the nearest whole number.

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